Value-motivational meanings as prerequisites for the development of employees innovativeness

Author(s): 
Abstract: 
The paper on the basis of the theoretical and empirical analysis proposes a new scientific interpretation of the value-semantic foundations of the employees innovativeness development. The author defines terminal value-motivational meanings, which are prerequisites of employees innovative activity in labor behavior. The article identifies groups of employees with high, medium and low levels of the value-semantic potential of innovativeness (depending on the grades of significance of the corresponding value-motivational meanings). The directions of activity for value-oriented management implementation of employees innovative potential are proposed.
Pages: 
13-20

For citation: Velmisova D. Value-motivational meanings as prerequisites for the development of employees innovativeness. "Telescope": Journal of Sociological and Marketing Research. 2021. N. 3. P. 13-20. DOI:10.51692/1994-3776_2021_3_13